WYNDHAM HOTELS
Americans sure like to visit Europe. But in the summer of 2025, economic uncertainty hit the nation. Travel plans were put on hold as 84% of Americans intended to alter their summer vacation plans to save money. Wyndham saw a glimmer of hope as Americans were still willing to take road trips.
Europe is too beautiful to miss. Thankfully, America has plenty of Stonehenges, Eiffel Towers and European-esque destinations within a few hours drive. Wyndham teamed up with Troy Hawke to help American vacationers scratch that European itch, traveling to “European” destinations as Wyndham’s cultural envoy.
It was a great reminder that no matter how grim things look, Wyndham is always there to make travel possible.